---
title: From public delivery to useful answers and observed AI citations
shelf: Playbooks
url: https://library.feedthejoe.com/playbooks/03-discovery-to-ai-citations/
markdown: https://library.feedthejoe.com/playbooks/03-discovery-to-ai-citations.md
author: Joseph W. Anady
publisher: THATDEVELOPERGUY LLC
status: "Expansion: Source linked operating design"
summary: The business wants relevant search/AI visibility, or a particular named surface does not show its content. No position or citation can be guaranteed by completing the checklist.
published: 2026-09-09
modified: 2026-10-14
release: 2026.09.12-g40
words: 363
sources:
  - discipline:D13
  - discipline:D20
  - discipline:D21
  - discipline:D22
  - discipline:D23
  - discipline:D24
  - discipline:D29
  - discipline:D31
cites:
  - https://library.feedthejoe.com/disciplines/r08-technical-seo/
  - https://library.feedthejoe.com/disciplines/r10-search-relevance-ir/
  - https://library.feedthejoe.com/disciplines/r12-aeo-aio-geo/
  - https://library.feedthejoe.com/operating-model/discipline-source-register/
  - https://library.feedthejoe.com/disciplines/r02-network-dns/
  - https://library.feedthejoe.com/disciplines/r09-information-architecture/
  - https://library.feedthejoe.com/disciplines/r11-structured-data-knowledge-graph/
  - https://library.feedthejoe.com/disciplines/r13-content-strategy-seo-editor/
  - https://library.feedthejoe.com/disciplines/r14-claims-auditor/
  - https://library.feedthejoe.com/disciplines/r16-analytics-measurement/
  - https://library.feedthejoe.com/disciplines/r20-application-security-privacy/
  - https://library.feedthejoe.com/disciplines/r23-product-marketing-research/
rights: © 2026 THATDEVELOPERGUY LLC. All rights reserved.
---

# From public delivery to useful answers and observed AI citations

**Lead:** R12 for a named AI surface, with R08 owning general crawl/index contracts. **Consulted roles:** R02, R08, R09, R10, R11, R12, R13, R14, R16, R20, R23. **Mode:** read only diagnosis until actual authorization.

## Entry condition

The business wants relevant search/AI visibility, or a particular named surface does not show its content. No position or citation can be guaranteed by completing the checklist.

## Sequence and ownership

### 1\. Name the observation

Record the engine/surface, exact query, locale, timestamp and exposed model state. Different products may not share crawler policies, indexes or reporting.

### 2\. Verify delivery and eligibility

R02 establishes public reachability; R08 checks response/directive/canonical/link contracts and available engine reports. R12 checks search/training/user fetch controls with current provider documentation.

### 3\. Evaluate answer value

R10 judges query to page relevance; R13 adds distinct useful explanations and genuine proof. R14 approves factual claims. R09 prevents orphan/duplicate pages and R11 keeps identity markup truthful.

### 4\. Observe selection separately

R12 records citations and counterexamples with the original source URL and method. Do not infer model training or memory from a citation or a crawl log.

### 5\. Reconcile business outcomes

R16 reports available search exposure, referrals and qualified inquiries with compatible scopes. R23 checks whether the questions correspond to real buyer problems.

## Evidence package

Preserve task/run IDs, exact environment/build, timestamped observations, safe synthetic inputs, expected versus observed state, tool/browser versions, raw private artifacts and separately hashed public safe redactions. Record unavailable tools and tests not executed. Attach the handoffs rather than compressing distinct observations into one success flag.

## Acceptance

* Each asserted outcome has the correct source and observation context
* Crawler access, indexing, citations, referrals and leads are not conflated
* No special file or formatting guarantee replaces useful content

## Stop or block

Unavailable dashboards or model identifiers remain unavailable. Do not create synthetic testimonials, low value query variant pages or guaranteed inclusion promises to fill a measurement gap.

## Role and source references

* [R08 · Technical SEO Engineer](https://library.feedthejoe.com/disciplines/r08-technical-seo/)
* [R10 · Search Relevance/IR Engineer](https://library.feedthejoe.com/disciplines/r10-search-relevance-ir/)
* [R12 · AEO/AIO/GEO Engineer](https://library.feedthejoe.com/disciplines/r12-aeo-aio-geo/)

Primary source IDs: D13, D20, D21, D22, D23, D24, D29, D31. See the [source register](https://library.feedthejoe.com/operating-model/discipline-source-register/) for URLs, scope and currentness boundaries. The sequence is custom operating design; it is not a promise that every case has the same cause.